Social Media 101: A beginner’s guide for Finance employees
Firstly, an introduction: I’m the manager of the Online Services Branch of the Australian Government Information Management Office, which is part of the Department of Finance and Deregulation (Finance). My branch is responsible for redeveloping the Web Publishing Guide.
We know from our stats and from agency queries that some of the most popular pages on the existing Guide are those dealing with Web 2.0 issues. As part of the redevelopment of the Guide we’ll look to update this content to include new developments in this area.
In doing this we won’t just be providing agencies with proper advice – we’ll also be in line with the push in the last year or so for greater use of Web 2.0 tools in the Australian Public Service. Leading the way was the Government 2.0 Taskforce, which disbanded in late 2009 after making 13 recommendations about greater online engagement and release of public sector information to the Australian Government. The recently-released Ahead of the Game: Blueprint for the Reform of Australian Government Administration (the Moran Review) also made some recommendations in this space – see Reform 2: Creating more open government.
